Does data belong in the kitchen? - EVENT CANCELLED

The culinary arts hold near-mystical esteem - great chefs intuitively know how to create amazing new dishes while the traditional pound cake continues to bring delight. But every cook and baker “iterates” with recipes to optimize the final product, bringing together their experience and food knowledge to make the magic work in the kitchen. Participants will get a behind-the-scenes look at how our team tackled the complexity of recipe development with its unique blend of hard and soft data. Understanding different data points and their relationships and subjectivity helped drive and support product decisions and priorities. We'll share specific examples and techniques used in our past and future product journey used to determine a digital solution that provides value in the marketplace.