Innovation and Sustainability: Startups, Business Models, Market Trends

What are the opportunities and challenges for entrepreneurs addressing big problems in climate and sustainability (such as energy and renewable resources) while bringing their inventions to market? What are larger market forces and trends, regulatory climate, and successful business models? What is spurring market adoption? How can emerging companies get traction and break into established systems? Where are we seeing investment and growth? Industry experts, founders and startup executives with UW-spinouts in clean tech, energy and renewables will address these questions and share their insights. Panelists include Matt Maroon, CEO, C-Motive; Kevin Barnett, co-founder and CTO, Pyran; Mark Zager, CEO, Silatronix; Allie Gross, Program Manager, Evergreen Climate Innovations (previously Clean Energy Trust); Greg Keenan, Senior Director, Ventures & Accelerator, Wisconsin Alumni Research Foundation (WARF); and moderator Mary Blanchard, Associate Director, Wisconsin Energy Institute. Sponsored by the UW-Madison Innovate Network and Wisconsin Energy Institute.